Kids go bananas over 5+

fredgeGrate an apple, peel a banana, slice your pears, chop your peppers…however you do it, make sure you are doing lots of it this month because November is Fruit and Vegetable Month.

 Today, the highly successful 5+ A Day programme has more than 5000 early childhood centres and primary schools around the country involved – the highest number in the programme’s 15 year history.

 New Zealand children have made fantastic progress in their understanding of the 5+ A Day message. Research shows that around 90 per cent of children know about the programme and understand the importance of eating a wide range of colourful fruit and vegetables every day. And if you lifted the lids on lunchboxes around the country you would find that 91% of Kiwi kids have at least one piece of fruit in it.

 It’s kids leading the charge. Adults haven’t been quite so easy to persuade. The challenge this November is to get Kiwis of all ages taking action and increasing their daily fruit and vegetable intake.

Fredge – a giant celery stick – will be making appearances around the country during the month. He was last spotted in Christchurch making his way to the What Now! studio. He will be appearing again on TV 3’s Sunrise next week.

 For more information on 5 + A Day go to www.5aday.co.nz

This entry was written by admin , posted on Monday November 02 2009at 01:11 pm , filed under Product Updates, Public Relations Activities . Bookmark the permalink . Post a comment below or leave a trackback: Trackback URL.

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