Proudly New Zealand owned and not an Ad Agency add on, Goode PR has been delivering PR success to its clients for over 18 years.

Goode PR offers a full range of PR skills and competencies, including strategic communications .

Goode PR…

• Provides creative solutions and campaigns, media relations, issues & crisis     management
• Is top PR talent – with the right skills and experience to deliver to our needs and a ready, willing and able attitude
• Provides cost transparency and integrity in our billing
• Delivers accountability in every aspect of our work, including campaign evaluation and account servicing
• Provides strategic direction, counsel and advice to our clients to ensure we act as a true partner not just an order taker!
• Has the resource, a consumer brand focus and the ability to “hit the ground running” with your business immediately
• Has established media contacts and solid relationships with both consumer and business media
• Offers a group of highly skilled professionals at a senior level with the calibre and experience to deliver outstanding results and think outside the square
• Is a consultancy specialising in international brands as core business. We are recognised as consumer experts with the ability to promote brands to business, specialist and general audiences
• Has the ability to co-ordinate and manage editorial media exposure and events, thereby offering a one stop shop and totally co-ordinated approach
• Has a proven track record of delivering quality PR programmes and results for other global brands

How we work

Our first task in creating a good public relations campaign is information gathering. The better the quality of your marketing information and briefings, the more effective we can be as a true business partner.

Before public relations can be effective, together we need to decide who you want to influence and why. We then work to achieve a two-way relationship by setting objectives, developing strategies and implementing relevant tactics.

The tools of GOODE PR are many and varied. From newsletters and brochures, active publicity programmes and speaker platforms for special events, sponsorships and promotions, effective public relations campaigns are created. Our skill is knowing how, when and where to use these communication tools.

On long term assignments, our clients always receive a comprehensive monthly report outlining work to date. Meeting reports are provided as a matter of course every time a decision is made or action taken relating to a specific project. Status reports are also provided at your request. At the conclusion of the campaign, we review activity, evaluate results and share success.

We are always looking for good people

We hire on personality and business expertise as much as academic credentials. We believe in allowing individuals to shine within the framework of the team. We encourage creative solutions.

If you are creative, enthusiastic and hard working, we invite you to contact us and part of the GOODE PR team and the future of public relations in New Zealand.